Today, we will talk about the many good reasons to launch a giveaway. The first reason is, obviously, to treat your readers! However, it is not the only advantage.
Giveaways are win-win communication tools. Bloggers, brands and readers: everyone benefits! But organizing a giveaway can easily become a headache. How should I promote it? How do I increase the number of participants? How do I get more visibility? How can I contact the winners? What laws do I need to follow?… Yes, all these questions!
By now, you have well understood that a contest or giveaway allows you to bring more traffic to your blog and new subscribers to your social media pages. But as in all things, there is a time for everything. One might think that all opportunities are good to please and spoil readers.